emotional consumption 情緒消費

emotional consumption 
繁: 情緒消費
簡: 情绪消费

情緒消費涉及的種類繁多,包括潮玩/谷子(二次元作品周邊)產品、寵物、國乙遊戲(女性向國產遊戲)、演唱會、銀髮經濟及養生等。

灣區熱搜:情緒經濟走高 港粵合璧看好 76%「00後」去年花5000至1萬元 (2025年7月14日)。明報新聞網,取自https://news.mingpao.com/pns/%E6%B8%AF%E8%81%9E/article/20250714/s00002/1752429729200

The phenomenon has been dubbed “emotional consumption” in Chinese state media, and has been likened to the so-called “lipstick effect” in which consumers seek out more affordable luxuries as the economy languishes.

Pink fox ‘Linabell’ wins Chinese hearts as Disney taps emotional economy (2025, Jan 8). Reuters. Retrieved from https://www.reuters.com/business/retail-consumer/pink-fox-linabell-wins-chinese-hearts-disney-taps-emotional-economy-2025-01-08/