anchoring effect 定錨效應

anchoring effect 
繁: 定錨效應
簡: 锚定效应

心理學上有定錨效應，是一種認知偏差，指人經常受第一印象影響了決定，以至最後的決定與事實嚴重偏差，即使中途有修正，都與最初的錨點不會差很遠，而我們修正的往往只是自己的忍耐力，無助認清客觀事實。

定錨效應與盲目的愛（2022年12月6日）。晴報，取自https://t.ly/Ng0VR

Many customers default to what is known as the “anchoring effect“, a cognitive bias in which consumers choose the first option with which they are presented.

The dark side of touch-screen tipping (2023, Oct 24). BBC. Retrieved from https://www.bbc.com/worklife/article/20231016-the-dark-side-of-touch-screen-tipping