brick-and-mortar store 實體商店

brick-and-mortar store
繁:實體商店
简:实体商店

實體商店經營越來越困難,除因零售市道轉差外,最大競爭者是網購的挑戰。如今普羅大眾可以足不出戶就隨時購物,學者建議,企業應把握網購的潛力,與實體商店互補不足。

網購趨增 挑戰實體商店(2015年6月2日)。香港蘋果日報,取自 http://hk.apple.nextmedia.com/financeestate/art/20150602/19169076

Amazon’s decision to open its first brick-and-mortar store  in Seattle is an interesting new departure for Amazon, but it also offers us the chance of some enlightenment on some of the larger questions of business, in both online and physical worlds.

Dryburgh, A. (2015, November 7). What Does Amazon’s First Brick-And-Mortar Bookstore Tell Us About The Future? Forbes. Retrieved from https://www.forbes.com/sites/alastairdryburgh/2015/11/07/what-does-amazons-first-bricks-and-mortar-bookstore-tell-us-about-the-future/#6a553384fc02