audience rating 收視率

audience rating
繁：收視率
简：收视率

TVB更首拒披露翡翠台平均收視，即使全年最高收視劇集《使徒行者》平均收視率只有27.6點，跌破30點大關。業界預料未來一、兩年TVB收視會續明顯下跌。

陳國強入主以來最差業績　TVB盈利跌兩成　拒披露收視（2015年4月1日）。香港蘋果日報，取自http://hk.apple.nextmedia.com/news/art/20150401/19097828

Tham said the data would be translated into the currency widely adopted by advertisers, including TV rating point, target audience rating point, cost per rating point and reach and frequency to appeal to advertisers.

Chow, V. (2014, December 4). Now TV to look at new viewing habits. South China Morning Post. Retrieved from http://www.scmp.com/news/hong-kong/article/1654983/now-tv-look-new-viewing-habits